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Author: Ben Maden

August 15, 2012
Effective Keyword Targeting

In the wake of Penguin 1.0 and 1.1 relying on keyword rich anchor text has become an almost impossible way to rank for phrases in Google. A website can rank for […]

August 11, 2012
Migrating email from one Google Apps account to another

Migrating email from one Google Apps account to another isn't easy... well actually it is.... but after spending quite some time looking for the best answer I thought I'd write a […]

August 9, 2012
What's the best way to migrate a WordPress website?

If you've got a WordPress website (or any website for that matter!), chances are you're going to need to move it at some point - whether you're moving from development to […]

August 8, 2012
How 37 Signals Missed a Trick with the new Basecamp Design - It's not Responsive

Pretty Vs Ugly When 37Signals unveiled their ‘new’ Basecamp late last year I was most impressed with the new look and feel. Let’s face it, Basecamp classic could have won an […]

August 7, 2012
Working On Strengths: Facebook Advertising & Google AdWords

A smart advertising campaign includes both Facebook advertising and Google AdWords. Facebook: An interesting post was published recently about the positive effect that Facebook ads have beyond clicks. It suggests that […]

August 6, 2012
Inbox Zero - Carmel's first ever blog post

My name is Carmel and I do the Admin and Billing for Matter Solutions. My main role is credit control plus lots of other tasks. It is a very rewarding job […]

August 1, 2012
Structured Data Dashboard in Google Webmaster Tools

News from the Webmaster Central Blog about Google Webmaster Tools (WMT). WMT now includes a Structured Data Dashboard. What is structured data? By structured data we mean that information is marked-up […]

July 31, 2012
Hard Drive Fried by Storm

Last week, while I was in the US at Mozcon, a conference for SEO Professionals from around the World. When I got back (yes to the office) from Brisbane Airport at […]

July 26, 2012
Mozcon is terrible! They give you so much great information...

For those of you who don't know right now I'm in Seattle at Mozcon the leading SEO conference organised by SEOmoz. Despite teaching people to use SEOmoz tools for years this […]

June 6, 2012
AdWords - Structuring a Campaign

Deciding how to structure a client’s account into campaigns means that you need to understand what settings can be changed at each level. Campaign level: Set the budget and set the […]

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